• LEAN/CUT.
    We DO Content

LEAN/CUT. creates targeted content
that educates, differentiates and engages customers

Marketing Services

Content marketing is our business. Customer engagement and growth are our goals.


Powerful Content

  • Content Marketing
  • Content Strategy
  • Buyer Personas & Buyer’s Journey
  • Content Design Direction

Campaign Success

  • Lead growth & funnel nurture
  • Syndication/PPC/Landing Pages
  • Inbound Strategies
  • KPI’s, Analytics, Optimization

Strategic Messaging

  • Go-To-Market Planning
  • Product & Corporate Positioning
  • Asset Development
  • Web Copy Development

HDShealthlucidConjur SatmetrixLoopEverbridge
SafeSoft SolutionsSony Elite SapientCyberSourceStreamyAwards

Portfolio Samples

Pam Kulik, Principal

Pam KulikPam is Principal of LEAN/CUT., a digital content marketing agency. Over the past 20 years she has provided strategic counsel to organizations on digital marketing and communications strategies. LEAN/CUT. helps clients accelerate visibility and customer growth with engaging, targeted content that educates and differentiates.

She currently works with Hitachi Data Systems as a senior content marketing strategy consultant and has worked in-house for global companies Sapient and Thomson Reuters Elite. Her broad marketing and communications expertise ranges from executive team member of a startup and VP at a PR/social agency to working on political campaigns, serving as a legislative aide in the US Senate and spearheading national grassroots advocacy programs.

Pam earned a BA from Northwestern University and an MPA from The George Washington University. Download her bio to learn more.



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