• LEAN/CUT. Marketing

Business Growth…IGNITED

Powerful Multi-Platform B2B Content Marketing


LEAN/CUT. develops customer-centric content that quickly scales and accelerates business growth. Services include:

Product Marketing Content

  • Go-To-Market Strategies
  • Positioning & Messaging
  • Product Pricing
  • Product Promotions

Demand Generation Content

  • Inbound Marketing (e.g. HubSpot, Marketo, Salesforce)
  • Email Marketing
  • Lead Nurturing
  • Analytics & Optimization

Content Strategies & Tactics

  • Audience Segmentation & Targeting
  • Copywriting & Copy Editing
  • Content Topics, Editorial Calendars, Project Management
  • Social Media, Case Studies, Blog, Web Copy, Landing Pages, etc.


A few of the companies LEAN/CUT. has worked with...

healthlucidConjur Loop Everbridge SafeSoft Solutions Zumbox Elite Sapient CyberSource


  • Pam did a fantastic job when we needed marketing help in our tech startup. She delivered amazing customer evidence stories very independently. Even though our customers were all over the world she connected with stakeholders whether early in the morning or late at night.

    Co-Founder & CEO, Loop Survey (Mobile App/SaaS)
  • Pam was hired to provide the strategy and execution of several content marketing initiatives. She joined and was ready to take on driving a results-oriented marketing communications strategy. Pam did an excellent job and I would absolutely recommend her for any executive marketing position or consulting engagement.

    Product Marketing Director, Everbridge (SaaS)
  • Pam offered valuable strategic marketing counsel to the Blip.fm executive team. Her broad digital marketing experience, from Web content strategies and media relations, to social media engagement and speaking opportunities all helped increase our visibility.

    Founder & CEO, Blip.fm (Consumer)
  • Pam’s ability to handle multiple tasks with ease, to develop and maintain the right relationships with the right people, and to think creatively to boost visibility in new ways, even on short notice. I’ve been particularly impressed by her attention to detail, her efficiency and her responsiveness, on a personal basis as well as professionally. I would not hesitate to hire Pam again.

    VP of Marketing, SinglePoint (Mobile)


Pam Kulik, Principal

Pam Kulik PhotoPam Kulik is a tech marketing executive with global public company and startup leadership experience.

As Principal of LEAN/CUT., she works collaboratively with CMO’s, Marketing VP’s, and startup teams to accelerate business growth with high quality, customer-centric content. Her expertise includes content strategy and tactics and customer-centric multi-platform content that “connects” with prospects and customers to scale and ignite business growth.

Prior to LEAN/CUT., she worked for Sapient and Thomson Reuters Elite, was on the executive team of a startup, and served as VP at a PR/social agency. Before her corporate marketing career, she worked in Washington, DC as a legislative assistant in Congress and as a national grassroots advocate.

Pam earned a BA from Northwestern University and an MPA from George Washington University. She is a member of the Social Enterprise Alliance.



Learn more! Submit the form below or call (415) 754-9236.

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